Six things we do, and what each one is for.
Every engagement is scoped to your account rather than sold off a shelf. You get a fixed quote before any work begins, and we will tell you when you do not need us.
| Service | Timeline |
|---|---|
| Forensic Ads Audit Start here | 5–7 days |
| Meta Ads Management | Ongoing |
| Shopify Development | 3–5 weeks |
| CAPI & Server-Side Tracking | 1–2 weeks |
| RTO Reduction | 2–3 weeks |
| Conversion Rate Optimisation | 2–4 weeks |
Forensic Ads Audit
Start hereA full teardown of your Meta account and tracking: what the numbers actually say, what is broken, and what it is costing you.
What it solves
- Reported ROAS that never matches Shopify
- A suspicion your agency is not telling you everything
- Spend about to scale on numbers nobody has verified
- Performance that dropped with no explanation given
What you get
- Pixel/CAPI deduplication check
- Platform-reported vs blended ROAS
- Wasted spend and structure audit
- Written report plus a walkthrough call
Meta Ads Management
Advantage+ led structure, a creative matrix built for your category, and kill/scale rules anchored to your real breakeven — not to platform-reported ROAS.
What it solves
- ROAS stuck at a plateau you cannot scale past
- Creative fatigue nobody is tracking
- Winning ads killed on day three, before they stabilise
- Monthly reporting that arrives too late to act on
What you get
- Advantage+ setup and scaling
- Six-angle creative matrix
- Kill/scale rules against breakeven
- Hourly automated account monitoring
Shopify Development
Horizon-theme builds and rebuilds with custom sections, real speed work, CRO baked in, and tracking installed properly from day one.
What it solves
- A slow store bleeding paid traffic on mobile
- A theme that cannot express the brand
- Checkout friction you can see in the funnel but not fix
- Tracking bolted on months after launch, badly
What you get
- Shopify Horizon theme builds
- Custom sections and blocks
- Mobile speed and Core Web Vitals
- Tracking correct from launch
CAPI & Server-Side Tracking
Server-side Conversions API on Cloudflare Workers, deduplicated against the browser pixel and reconciled against Shopify and GA4.
What it solves
- Purchases counted twice, inflating every ROAS figure
- Event Match Quality below 7 and nobody watching it
- iOS and browser restrictions eating your conversion signal
- Headless or custom checkouts Meta cannot see into
What you get
- Server-side CAPI on Cloudflare Workers
- Pixel/CAPI event deduplication
- GA4 and Shopify reconciliation
- GoKwik / Shiprocket checkout tracking
RTO Reduction
COD returns are a marketing problem before they are a logistics one. We attack them at the targeting and confirmation layer.
What it solves
- A quarter or more of COD orders coming back
- Shipping costs paid twice on orders that never land
- Targeting that keeps buying the same bad pincodes
- NDR follow-up that depends on somebody remembering
What you get
- COD confirmation flows
- Automated blocklists
- Pincode performance feedback loop
- NDR follow-up automation
Conversion Rate Optimisation
Traffic you already pay for, converting better. Product page, checkout and AOV work driven by session data rather than opinion.
What it solves
- Traffic arriving and leaving without converting
- Mobile experience that loses people before the cart
- AOV flat while acquisition costs keep climbing
- Changes made on opinion rather than session data
What you get
- Product page and checkout CRO
- Mobile-first funnel fixes
- AOV and bundle strategy
- Post-purchase and upsell flows
Not sure which one you need?
Almost everyone starts with the audit, because it answers that question with evidence rather than a guess. If a call is easier, tell us your spend and what is bothering you.